What makes a high performing marketer? In this report, you’ll discover findings from Autopilot’s second annual State of Customer Journey Marketing survey of 505 marketers.
- What high performing marketers prioritize. How are high performing marketers growing revenue 58% faster than everyone else, and attaining more than 80% of their marketing goals?
- Why high performing marketers start by mapping the online customer journey. How does customer journey mapping drive better acquisition, satisfaction, and retention rates?
- What trends, challenges, and predictions are in store for 2017. Personalization is still in its infancy, marketing automation is at a tipping point, and predictive analytics is about to take off. What else is next?