How to Create Personalized Email Marketing

If personalized emails deliver six times higher transaction rates, then why do only 30% of brands actually use them? Why are so many marketers setting themselves up for failure by not personalizing their content for their target audience?

The truth is that the ability to automatically personalize marketing content is still a fantasy for many marketers. While it was once an overwhelming and high technical task, it is now simple to set-up if you use the appropriate tools. This video show you how to easily create dynamic and personalized content based on responses to forms on your website.